Zee’s News Udpates on Mobiles throught One97

Indian subscribers, here is an another update on mobile News Updates services. This One97 who is an leading VAS provider tied-u with Essel GRoup’s Zee news.  One97 powers content delivery infrastructure to bank the news and will offer updates via SMS. One97 recently tied up with a eastern India regional newspaper for similar type of services. But this tie-up went steps ahead to provide voice channels, video streaming and Citizen Journalism services.

“Offering Zee News content on mobile is our commitment of delivering news to the fingertips of global users across multiple platforms. Our association with One 97 will help the mobile users across India to access the in-depth, credible and up-to-the minute news coverage that Zee News offers. We are happy to partner with One 97 and are confident that this partnership will help us reach our audiences anywhere, anytime,” said Barun Das, CEO, Zee News Limited.

Vijay Shekhar Sharma, Managing Director, One97 Communication said “We are excited to partner with Zee News Ltd. Our service offering has endless potential and will further strengthen Zee News connect with viewers more personally. It is extremely flexible and has been tried and tested to deliver services across all modes of services (SMS, Voice, Video, WAP, USSD).”